Distress in the PC market, considerable decline in the market size

In a snowball effect post demonetisation, thump on the Indian economy has further aggravated the distress in the personal computers market with the size of the market dropping down to 8.58 million units in 2016 from 10.12 million units in 2015.

Delayed and constricted investments in large education projects from the government has also contributed in the sinking aggregate demand.

However, despite the decline in the commercial PC market by 17.4 per cent, the market share of both HP and Dell grew during the year; HP holding 28.4 per cent of the market in 2016 from a 25.4 per cent in 2015, while Dell's market share grew to 23.3 per cent, from a 21.1 per cent in the previous year.

Although, companies like Lenovo and Toshiba faced a brunt of the drooping market size. Lenovo's shares declining considerably from 23.4 per cent in 2015 to 17.6 per cent in 2016.